Respecting the Process

Throughout my career, I have been recognized for a self-starting leadership style that transcends basic training. I specialize in bridging the gap between A&D firms and furniture dealerships, ensuring that design intent aligns perfectly with operational execution. My value lies in my ability to innovate beyond the standard scope. Whether by developing custom product lines with preferred vendors, launching e-commerce platforms to capture new markets, or fostering industry engagement through sketch competitions and educational podcasts. I don't just manage projects and people; I create ecosystems of communication that drive billable growth and a positive mindset for great culture.

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Feature 1

A sketch of the Tefla booth design prior to rendering texture.

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When you spend over 72 hours in the design process without a wink of sleep you generate algorithms in your head. How can I do this more efficiently next time, how can I make everyone believe that this makes sense in the real world, and not just in my head.

I created this theory for one of my hospitality designs named dialogue. I turned an abandoned post-office in Cambridge into a modern day Dragon’s Den slash Startup Hub for faculty, students and the local public to come together and create. I called it the 10 Degree Theorem.
— Nitika Oberoi

Feature 2

When you hit errors on a daily basis, it is really considered to be a checkpoint in the design process.

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10 Degree Theory

10 Degree Theory

The 10 degree theorem depicted my design process. I had decided to draw lines with a 10 degree angle and place all furniture accordingly. 

Feature 3

Design programs lagging from time to time. I was frozen here for a good 5 minutes, it was a nice breather. My ability to be patient with computer programs has really improved over the years.

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Block Planning + Space Allocation Calculations

Block Planning + Space Allocation Calculations

Podcast Feature explaining interior design and psychology

Design Forum - Live Feed

Design Forum - Live Feed